Tag Archives : Nielsen Company

More than Half of New Mobile Phone Buyers Choosing Smartphones

More than Half of New Mobile Phone Buyers Choosing Smartphones

A recent Nielsen survey revealed that two-thirds of new mobile phones purchased in the second quarter of 2012 were smartphones. Nielsen also reported that just under 55% of all U.S. mobile subscribers owned smartphones. Android was the market leader with  51.8% of smartphone owners  using an Android OS handset, Apple came second with 34.3% share, and Blackberry owners represented another 8.1 % of [...]
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